September - December 2023 - Brand Initiative Coordinator Intern
Email + marketing designs for Klaviyo and Shopify email templates. Designs for seasonal merchandise and shipping boxes.
I was given the task to create compelling, energetic , and visually appealing graphics for emails sent to over 1,000+ subscribers using assets and images given. This resulted in an increase of clicks and sales.
"Objective: Our aim is to rejuvenate our eCommerce and email communication strategies to showcase a cohesive brand image. Currently, our online presence and email communications lack uniformity and a clear brand identity. This initiative seeks to align our platforms with a singular, captivating brand vision."
These brand initiatives were designed by doing a deep dive analysis and study on competitors website, various slide deck designs from MLB, and sports packaging design.
These are brief overviews of the initiatives. To view these projects in depth, please request by email.
